Disruptive technology

From Dennis McDonald's blog,
'My first vote goes for social networking technologies and the ability they give people to communicate and collaborate across many of the traditional boundaries around organizations, neighborhoods, professions, associations, countries, and other traditional ways of organizing work and relationships. It will be interesting to see, for example, if the Chinese government can continue its current level of political control over its population without also increasing control over how people form relationships and interact with each other both socially and professionally.'

Social networking is already revolutionizing the way we think, communicate, shop and even sleep. When you buy a bedsheet, mattress, or pillow, would you feel better if your friend has assured you on facebook that Brand X is the brand to buy as it gave him a good night sleep? When you shop, do you first consult your friends on where are the good places to hit? Never underestimate the power of collective knowledge... Many companies are jumping on this bandwagon now to harness the power of social networking but the question is how. What does this disruptive technology mean to you?